Bus advertising in Mumbai
Also searched as Bombay, Greater Mumbai, BMC
Fleets running in Mumbai
MSRTC
The only fleet that reaches all 36 districts, including Marathwada, Vidarbha and North Maharashtra, where no municipal operator runs a single bus.
BEST
27 depots across Greater Mumbai, including the electric double-deckers.
Cityflo
Air-conditioned, app-booked, white-collar. The most precisely targeted bus audience in Mumbai.
Mumbai rate card
| Bus | Format | Sq ft | Display / month | Print & mount | ₹ / sq ft |
|---|---|---|---|---|---|
| Switch Double-Decker (AC Electric) | Full Wrap | 1200 | ₹5,10,000 – ₹6,00,000 | ₹52,000 – ₹60,000 | ₹462.50 |
| Olectra Electric | Full Wrap | - | ₹85,000 | ₹32,000 | - |
| Cityflo AC Commuter | Full Wrap | - | ₹85,000 | ₹22,000 | - |
| Marcopolo AC | Full Wrap | 550 | ₹32,000 – ₹52,000 | ₹13,000 – ₹15,000 | ₹76.36 |
| Marcopolo Non-AC | Full Wrap | 750 | ₹40,000 – ₹45,000 | ₹15,000 – ₹22,000 | ₹56.67 |
| Tata Standard (Old / New) | Full Wrap | - | ₹42,000 | included | - |
| Tata Standard (Old / New) | Rear Panel | 125 | ₹24,000 – ₹25,000 | ₹5,000 | ₹196.00 |
| Tata Meddy | Full Wrap | 500 | ₹30,000 | ₹10,000 | ₹60.00 |
Per bus, per 30 days, excluding GST at 18%. Quoted in 2025; rates typically hold for about three months and are revised around festival season.
What a starter campaign costs here
Ten buses, one month, Tata Standard (Old / New) on a rear panel: display ₹2,45,000 plus production ₹50,000, so ₹3,48,100 including GST. That works out at ₹29,500 per bus per month before tax.
Depots serving Mumbai
A bus is allotted from a depot, and the depot decides which roads it runs. Pick the depots whose buses pass your buyers and the campaign is targeted before anything goes to print. MSRTC runs the state-transport depots here from its Mumbai division.
| Depot | Fleet | Areas covered |
|---|---|---|
| Mumbai Central | BEST | Fort, Lamington Road, Ballard Pier, Mazgaon, Tardeo, Nehru Centre, Byculla |
| Worli | BEST | Worli, Worli Naka, Prabhadevi, Lower Parel |
| Wadala | BEST | Dadar TT, Dadar West, Wadala, Worli, Prabhadevi |
| Bandra | BEST | Bandra internals, Khar, Reclamation, Mount Mary, Linking Road, CBD Belapur |
| Santacruz | BEST | Wadala, Walkeshwar, JVPD Juhu, Colaba, BARC |
| Oshiwara | BEST | Andheri West, Lokhandwala, Juhu, Versova, 4 & 7 Bungalows, Mantralaya |
| Goregaon | BEST | Link Road via Goregaon, Andheri, Santacruz, Vile Parle to Mantralaya and Hutatma Chowk |
| Malad | BEST | Link Road, Malad West Station, Mindspace, Goregaon Station |
| Poisar | BEST | Kandivali, Malad, Borivali through to Andheri and Juhu |
| Malwani | BEST | Mainly Malad; some buses ply to Antop Hill and Wadala |
| Gorai | BEST | Borivali West; some buses ply to Mulund |
| Magathane | BEST | North Mumbai: Kandivali, Borivali, Dahisar, Mira Road, Bhayandar (eastern belt) |
| Dindoshi | BEST | Eastern belt via Malad, Goregaon, Andheri, and Vashi |
| Majas | BEST | Andheri East: Chakala, Mahakali Caves, Powai, Chandivali, SEEPZ |
| Marol | BEST | Andheri East via the airport, Colaba, Worli, Vikhroli, Ghatkopar, Mulund |
| Dharavi | BEST | Bandra East and Bandra-Kurla Complex (BKC), Mahim, Kurla, Byculla, VT, Mantralaya |
| Anik | BEST | Mostly long-distance routes: Mantralaya, Mazgaon, Trombay, WTC, Wadala |
| Pratiksha Nagar | BEST | Long-distance routes: Byculla, Mantralaya, Worli, Dadar, Walkeshwar, Vashi |
| Kurla | BEST | Kurla, Mulund, Andheri East, Vidyavihar, Chembur, Worli |
| Ghatkopar | BEST | Vashi, Vikhroli, town, Andheri East, Nerul, Bandra |
| Shivaji Nagar | BEST | Long-distance routes to Mantralaya, Fort, Borivali, Bandra, WTC, Worli, Andheri East |
| Deonar | BEST | Long-distance routes: Colaba, Ballard Pier, Byculla, Wadala, Thane, Nerul, Vashi |
| Vikhroli | BEST | Short routes: Vikhroli, Ghatkopar, Mulund, Chembur |
| Mulund | BEST | Mulund, Bandra, Thane, SEEPZ, Andheri East, Bhandup |
| Kalakilla | BEST | Bandra East and Bandra-Kurla Complex (BKC), Mahim, Kurla, Byculla, VT, Mantralaya |
| Backbay | BEST | South Mumbai: Nariman Point, Mantralaya, Cuffe Parade, Churchgate Station, Colaba |
| Colaba | BEST | Colaba, Navy Nagar, Walkeshwar, Malabar Hill |
| Parel | MSRTC | Central Mumbai, and long-distance departures towards Pune, Konkan and Nashik |
| Mumbai Central | MSRTC | South Mumbai terminus for the Nashik, Marathwada and north Maharashtra services |
| Kurla Nehru Nagar | MSRTC | Kurla, Chembur, Ghatkopar and the Eastern Express corridor |
Other cities in the Konkan division
Bus advertising in Mumbai: what buyers ask
Who gives permission for bus advertising in Mumbai?
The operator does, because the operator owns the bus. MSRTC, BEST, PMPML and the municipal undertakings each award display rights on their own fleets, normally through a tender or an appointed agency, and that is the permission that actually governs whether your artwork goes on a bus. Separately, the municipal corporation licenses outdoor advertising in its own area — in Mumbai that sits under sections 328 and 328A of the BMC Act 1888 — and the rules differ from one corporation to the next. We handle the operator side of that. Tell us the city and we will tell you what the local corporation expects before you commit a budget. This is how it works in practice and not legal advice: confirm the current position for your campaign with the operator and your RTO.
How much does bus advertising cost in Mumbai?
It depends on the bus class and the format far more than on the city. Wrap area is the thing to compare: a PMPML Solus in Pune gives you 450 square feet, and an electric double-decker in Mumbai gives you 1,200, so the sensible comparison is rupees per square foot rather than rent per month. Where we hold a supplier-quoted rate we publish it on the page rather than making you ask. Where we do not, we say so and quote on request instead of inventing a number.
What is the minimum campaign duration?
One month, which is the standard minimum across every operator in Maharashtra. Three months is where the economics change, because printing and mounting is a one-time cost spread over a longer run and a longer commitment usually brings the monthly display rate down as well.
Is GST charged on bus advertising?
Yes. Every rate published on this site is per bus per 30 days and excludes GST. Transit advertising falls under HSN/SAC 998361, so 18% is added to the invoice total. Build it into the budget rather than discovering it at the end.
Can I choose which routes the buses run on?
You choose the depot, and the depot determines the routes. That is how transit campaigns are actually targeted. In Mumbai, BEST's depots map closely onto the city's commercial geography. In Pune, PMPML confirms bookings depot-wise only, so the depot choice is the entire plan. On MSRTC the unit above the depot is the division, which is how a campaign covering a whole district gets quoted. Our depot directory lists what each one covers.